The evolution of technology has brought us from wired phones to desktop computers, then to smartphones, and now to the metaverse. This development is a major shift towards a multidimensional world, where consumers will see no difference between online, in-store, and offline shopping experiences. They will expect retailers to be present everywhere and to be able to shop physically, digitally, and virtually. This creates new opportunities and challenges for brands to extend their shopping experience with mixed reality, filters, and hybrid experiences.
As stated by McKinsey & Company, the metaverse industry is rapidly growing and set to generate over $5 trillion in annual revenue by 2030. Providing an ideal opportunity for entrepreneurs to express digital identity, promote inclusiveness, and create communities. Avatar commerce is just the beginning, and the metaverse offers limitless opportunities for businesses to create unique and innovative experiences that were previously impossible. By taking advantage of this fast-evolving industry, businesses can build lasting relationships with their fanbase and revolutionize the way we shop and interact with the world.
At YOM, we make it possible for businesses and creators to truly build their own metaverse. In a field as new as this, many platforms offer solutions that conflict with Intellectual Property or want brands to access solely through their branded metaverse interface. YOM offers a solution that allows businesses to build their metaverse and host it on their channels, even straight from their current website. Our platform also offers a Web3 wallet integration, which allows virtual shopping to be connected to the blockchain and create new revenue streams. Making for instance NFT’s more than just an image to admire in their wallets. Additionally, we make it possible for consumers to place items that are picked up in their metaverse space and added straight to their classic digital shopping cart, paying through regular ways as consumers are used to.
At YOM, we truly believe that the only way for any metaverse infrastructure to be successful is for it to be able to interact with other platforms, and for virtual items to travel beyond platforms, with the owner. Our platform is built with interoperability in mind, and this has the potential to transform experiences, development, and economies. As stated by the World Economic Forum Rapport, interoperability gives providers, creators, civil society, and participants value.
In conclusion, the metaverse is a major development that is turning the world as we know it upside down. The shift towards a multidimensional world presents both opportunities and challenges for businesses, and it is up to entrepreneurs to participate in these changes and shape the future. At YOM, we offer a solution that allows businesses to truly build their own metaverse and connect with consumers in new and mind-blowing ways. Our platform is built with interoperability in mind, which has the potential to transform experiences, development, and economies.